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#IRIDIUM COLOR DRIVERS#

Red – 11% (designo Cardinal Red Metallic)Īs you can see, Mercedes-Benz has done a great job offering color options that don’t just complement their iconic design in a stunning way, they often provide the best color option on the market for the segment in which the vehicle competes.

Blue – 12% (Lunar Blue Metallic, Brilliant Blue Metallic).

Silver – 25% (Iridium Silver Metallic, Diamond Silver Metallic).

Colors that reflect sunlight often rise to the top of the popularity list for vehicles in a practical segment due to their ability to prevent the car from becoming too warm during summer months.įor this rundown, we will use the 2018 Mercedes-Benz C-Class color palette.

#IRIDIUM COLOR DRIVERS#

What Paint Color is Most Popular for Compact Cars?Ĭompact cars often do factor in price and for this reason, most drivers are looking for a color that is versatile and functional. Pearl/Metallic White – 15% (designo Diamond White Metallic).Black Metallic – 16% (Obsidian Black Metallic).Silver – 18% (Iridium Silver Metallic, Diamond Silver Metallic).

For crossover and SUV models, we’ll use the 2018 Mercedes-Benz GLS-Class color palette. For that reason, again the color dynamic shifts a bit. What Paint Color is Most Popular for Crossovers and SUVs?īuyers looking at crossovers and SUVs are looking for security and versatility.

Black Metallic – 12% (Magnetite Black Metallic).

Gray – 16% (Selenite Grey Metallic, designo Selenite Grey Magno).

White – 17% (designo Diamond White Metallic).

Red – 18% (Jupiter Red, designo Cardinal Red Metallic).

For that reason, the colors tend to be louder and brighter.įor this comparison, we’ll highlight colors available to the Mercedes-AMG® GT. Sports cars are all about thrill, and speed and connecting drivers to deep, visceral energy. While luxury cars provide drivers with feelings of elegance and quiet composure, sports cars do the opposite. What Paint Color is Most Popular for Sports Cars?

Blue – 8% (Lunar Blue Metallic, Anthracite Blue Metallic).

Solid White – 8% (designo Cashmere White matte).

Gray – 11% (Selenite Grey Metallic, designo Alanite Grey Magno matte).

Silver – 16% (Iridium Silver Metallic, Diamond Silver Metallic).

Black metallic – 17% (Magnetite Black Metallic, Obsidian Black Metallic).

Pearl/Metallic White – 20% (designo Diamond White Metallic).

In this segment, here are the top colors preferred, the percentage purchased, and the Mercedes-Benz color options that meet the option (In the 2018 Mercedes-Benz S-Class). Since cost is not usually a deciding factor for buyers in this segment, it can be rife with special color and paint finish options (metallic, pearl, matte, etc). The primary segment in which Mercedes-Benz operates, luxury and executive cars maintain a higher focus on aesthetic quality of a vehicle. What Paint Color is Most Popular for Luxury Cars? The study reflects percentages of purchases for 2016 models, and was conducted in the same year. The research we’ve cited in this blog has been compiled by automotive paint specialists PPG. Looking at the most popular colors across automotive classes helps expose the fact that Mercedes-Benz has been working to provide drivers with the best version of all of these colors. Looking at Mercedes-Benz color options, you’ll see there really are a lot to choose from. Which Exterior Paint Color is Most Popular? “The mind absorbs color before design or wording and it is estimated that as much as 90% of the information taken in about a new brand is related to color.”įor that reason, Mercedes-Benz has seemingly invested a significant portion of automotive design resources into ensuring that their vehicles have a wide range of color options, each expressing unique traits and personality features shared by Mercedes-Benz drivers. Color psychologist Angela Wright says this about color: But shape isn’t the first thing our brain picks up on when we see something that makes us feel. Understated design that commands respect has always been a part of the Mercedes-Benz ethos.Īs you can tell from the amount of care put into design, the shape of Mercedes-Benz vehicles is very important to the company. This evocative design foundation is a product of the company’s storied history. It’s a feeling that you don’t get with other vehicles, and it’s not a result of garish over-design, or an attempt to inject quirky personality into a luxury vehicle. Put simply, you feel something when you look at a Mercedes-Benz vehicle. Sweeping, sensual automotive design juxtaposes with the iconic monochromatic badge and reputation as monoliths of quality engineering. Mercedes-Benz is a brand that has mastered the art of commanding attention.